Minneapolis, MN


Salary: $15.00 to $25.00/hour

About Big Shared World/Our Minnesota Community

Big Shared World’s driving motivation is to inspire more curiosity in the world. We believe that living with curiosity and the desire to learn more about people, places, and concepts is the best way to break down barriers and truly connect. In a time when divisions can feel more powerful than our commonalities, Big Shared World strives to direct our own curiosity in a way that serves as an entry point for better understanding of others, and ourselves. Ultimately, we aim to be a resource and connecting point for those interested in learning more about diverse human cultures, beliefs, opinions, and lifestyles.

Our Minnesota Community is an activity book and companion curriculum designed as an entry point to inspire children’s curiosity and conversation about culture. Geared toward upper elementary aged students, the book and teaching guides have been designed with the MN Academic Standards in mind, aiming to be a welcome tool in classrooms and homes across the state. The goal is to launch this activity book as a model for other state books in the future, as well as global topics.

To learn more about the mission/work, visit:



About the Business Development & Marketing Assistant Position

Looking for a confident go-getter in the Twin Cities area to work alongside me (the founder of Big Shared World/author of Our Minnesota Community) to assist in the development and implementation of a successful activity book launch and ongoing mission-aligned business growth.

This invaluable team member will work to effectively accomplish tasks such as ongoing business development, marketing strategy and implementation, sales outreach to school districts and bookstores, conference and event planning and management, and various research and administrative tasks to further the ongoing projects and work of Big Shared World. The person will work in tandem with me to successfully launch the new activity book and corresponding curriculum, as well as future offerings of Big Shared World and Our Minnesota Community. I’m looking for someone who sees the potential of the organization and wants to be an active part in helping to grow it.

Specific areas of responsibility include:

Business Development

  • Create and implement systems for better customer acquisition and ongoing management. This includes expanding on existing market research and outreach done by our team.
  • Manage outreach to district curriculum buyers and school contacts with an immediate focus on bulk orders for the 2019-2020 school year.
  • Research and identify key influencers within the education and media world to help promote the new activity book and curriculum.
  • Assist in choosing and implementing the best CRM software (likely SalesForce, Zoho, or Insightly) in order to manage data for new and prospective clients in an organized way, ensuring all communications are logged and information is accurate.

Conference and Event Planning + Management

  • For conferences, assist in researching and applying for speaking and exhibiting opportunities to establish authority on our relevant topics of promoting inclusive classrooms, using the book as a launch point for learning about diversity and culture, and being a resource for culturally responsive teachers.
  • For other events, assist in the planning and outreach for successful author visits, book events, and other in-person engagement opportunities.


  • Manage the various moving pieces of the activity book’s production and distribution. This includes inventory and orders from the printer, as well as distribution of small (Amazon) and large (district + bulk orders) sales.
  • In addition to research for outreach and events, the role might have additional ad hoc research required to advance projects that align with the overall mission and growth of BSW/OMC.
  • Actively research and suggest better ways to work as a remote team (ex. we use Slack for communication and Google Docs for sharing work, but are open to new ways to interact and work together more productively.)

Required/Preferred Experience, Knowledge, and Abilities:

  • Must have sincere passion for intercultural exchanges and be excited by the mission of Big Shared World/Our Minnesota Community.
  • Bachelor’s degree in Marketing, Business or other related field.
  • 3+ years experience in a sales/lead generation role, with demonstrated ability of reaching a target audience.
  • Understanding and experience of education sales, preferably with past experience working with districts and education buyers.
  • Ability to communicate verbal and written information effectively to clients and colleagues, while building strong relationships.
  • Ability to handle multiple tasks with little or no supervision, while maintaining attention to detail and commitment to high quality deliverables.
  • Strong analytical and organizational skills.
  • Experience and comfort with a CRM platform.
  • Experience and comfort with Word, Excel, Outlook, PowerPoint.
  • Familiarity in maintaining WordPress websites, a plus.
  • Familiarity with design tools such as Photoshop, InDesign, Canva, and others, a plus.
  • Multilingual, a plus.


  • Must be based in Twin Cities with ability to meet on weekly/every-other weekly basis.


Hourly, based on experience.

To apply to this position, click here.